About the firm

About JB Associates

A Chartered Accountancy firm in Trivandrum, established 2004.

Founding story

JB Associates is a Chartered Accountancy firm based in Trivandrum, established in 2004. We provide GST & Indirect Tax, Audit & Assurance and Income Tax & Direct Tax with professional care on every engagement. Our clients include individuals, small businesses and NRIs.

Philosophy

22 years of practice teaches what no exam can: the best professional advice is usually the simplest. We have built our reputation on telling clients what they need to hear, not what they want to hear.

Timeline

Est. 2004 → today.

2004

The firm is founded

Joni Baby establishes JB Associates in Trivandrum.

2010s

Practice broadens

Engagements expand across direct tax, audit and the wider indirect-tax landscape.

2017

GST regime begins

Full-cycle GST practice taken on for businesses across Trivandrum.

Today

22 years of practice

Three core practice areas. Senior partner oversight on every engagement.

The team

Senior oversight on every engagement.

Photo

Founder / partner portrait — to be supplied by the firm.

Joni Baby

Principal & Founding Partner

Founded JB Associates in 2004. Two decades of practice across direct tax, indirect tax and audit, with personal oversight on every engagement.

Photo

Founder / partner portrait — to be supplied by the firm.

Partner profile

Senior team member

Bio to be supplied by the firm: years in practice, focus area, and one thing clients say.

Partner bios and photographs are to be supplied by the firm.

Get in touch

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