About the firm

About JB Associates

A Chartered Accountancy firm in Trivandrum, established 2004.

Founding story

JB Associates is a Chartered Accountancy firm based in Trivandrum, established in 2004. We provide GST & Indirect Tax, Audit & Assurance and Income Tax & Direct Tax with professional care on every engagement. Our clients include individuals, small businesses and NRIs.

Philosophy

22 years of practice teaches what no exam can: the best professional advice is usually the simplest. We have built our reputation on telling clients what they need to hear, not what they want to hear.

Timeline

Est. 2004 → today.

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2004

The firm is founded

Joni Baby establishes JB Associates in Trivandrum.

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2010s

Practice broadens

Engagements expand across direct tax, audit and the wider indirect-tax landscape.

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2017

GST regime begins

Full-cycle GST practice taken on for businesses across Trivandrum.

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Today

22 years of practice

Three core practice areas. Senior partner oversight on every engagement.

The team

Senior oversight on every engagement.

Photo

Founder / partner portrait — to be supplied by the firm.

Joni Baby

Principal & Founding Partner

Founded JB Associates in 2004. Two decades of practice across direct tax, indirect tax and audit, with personal oversight on every engagement.

Photo

Founder / partner portrait — to be supplied by the firm.

Partner profile

Senior team member

Bio to be supplied by the firm: years in practice, focus area, and one thing clients say.

Partner bios and photographs are to be supplied by the firm.

Get in touch

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